What Is The eBay Watches Authenticity Guarantee? This improvement took the shape of a game-changing initiative: a new Authenticity Guarantee on all items (new or pre-owned) in the wristwatches category that sell for $2,000 or more. However, it was clear to the team at eBay that there was room for improvement. In fact, it’s likely one of the largest online wristwatch marketplaces in the world, seeing as how more than 2 million wristwatches were sold on eBay last year. This is not to say that eBay isn’t a massive hub of pre-owned watch sales in the modern-day. Now: Buying Watches On eBay With Authenticity Guaranteed While widely recognized as one of the best places to “get a deal”, a watch purchased on eBay generally came with no tangible guarantee regarding its authenticity. Lastly, and closely intertwined with the previous point on low prices, is a vital concern: Present in the mind of any watch buyer is the worry that they’re being sold a counterfeit watch. The latter are known for using the marketplace as a vehicle to “price down” inventory they wouldn’t otherwise discount on their own virtual storefronts. The former work with tighter margins that translate to lower prices for buyers. This is likely due to the fact that the platform is used by both small and large-scale sellers to move inventory as quickly as possible. Secondly, eBay is also known as the place where buyers can go to get rock-bottom prices. In other words, if it’s not on eBay, it’s probably not for sale. As long as someone is actively trying to sell it, it’s likely to be listed on eBay. Yet, the trade-off lingered – buyers pay more for guaranteed authenticity, or they take a risk to save hundreds if not thousands on a luxury timepiece purchase.ĮBay has long been known within the watch community for a few things.įirst of all, it’s one of the few places where you can find just about any watch model from any year. Pre-owned watch dealers have come and gone, online marketplaces have popped up and fizzled out. The players in this game may have changed. Through these avenues, a buyer was likely to find a competitively-priced watch sold in “as-is” condition, without any kind of warranty, and with the seller’s word as the sole guarantee of authenticity. On the other hand, in an effort to save money or when working with a tighter budget, buyers could look to online marketplaces and forums. In such a scenario, the buyer pays a significant premium for a watch that’s often in “like-new” condition, is guaranteed to be authentic, and carries with it some sort of mechanical warranty. The same can be said for the advantages and disadvantages posed by each.įor instance, a buyer could go the way of a pre-owned watch dealer. Over the past couple of years, the sources available to those looking to buy a pre-owned watch had remained relatively stagnant.
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